Mobile App Development Trends For 2023

If your company is looking to build or improve a mobile application in 2023, understanding the current market mobile app trends can help you stay ahead.
As mobile technology continues to make a massive and transformational impact across all business sectors, companies are using trends in mobile apps in a variety of innovative ways to attract and engage customers.
Some companies even leverage mobile so employees can become app users that are able to access corporate technology assets using cloud-based services. This latter use case became especially crucial with the increase in remote working due to the COVID-19 pandemic.
Now more companies are starting to explore native apps for their organizations, from apps designed to use beacon technology to improving mobile commerce.
Mobile app development trends aren't where it ends either - more software developers are being tasked with transforming web apps through android development in order to get in on the profits offered by the app stores.
If your company is looking to build or improve a mobile app in 2023, understanding the current market trends can help you stay ahead of the competition.
The Mobile App Development Market Sees Rapid Growth
A recent study revealed the robust nature of the mobile app development market.
According to Market Research Guru, the global market for mobile app development is predicted to top $25 billion by 2028. Their analysis shows a compound annual growth rate of 13.7 percent over the period from 2021 to 2028.
In short, the time remains perfect for optimizing your organization’s mobile development skills or outsourcing your work to experienced mobile app developers.
The latest trends show that operating systems are continually focusing on app integrations that improve customer experience.
Declarative UIs Gradually Increasing in Use
Declarative user interface development brings the hope to quickly design UIs for both mobile devices and desktops. This technology also has the potential to optimize cross-platform mobile app development. Currently, programmers build a vast majority of mobile apps in a native fashion for both iOS and Android.
This approach provides superior performance when compared to current cross-platform development tools. However, it requires more time and resources, in addition to developers experienced in iOS and Android app development.
Declarative UI offers the hope for efficient high-performance cross-platform mobile app development. It also benefits building apps specifically targeting a single mobile platform. Google’s Flutter, Apple’s SwiftUI, Facebook’s React Native, and Microsoft’s Xamarin.Forms all leverage this UI paradigm.
Some tech pundits don’t expect high-end mobile video games to perform well using this model, with the full native approach still providing the most horsepower. However, they predict other enterprise iOS, Android, and cross-platform apps to enjoy improved performance and an easier development process.
Cross-Platform App Development Becomes Easier
Somewhat related to that last point, new libraries supporting cross-platform mobile app development continue to make inroads in the software engineering community.
Many of these leverage the same Declarative UI concept discussed earlier. Don’t expect to craft an immersive mobile video game experience with this approach.
However, crafting engaging mobile business apps targeting iOS and Android with close to a single codebase likely becomes easier. In short, this trend warrants strong attention in 2023.
5G Networking Expands Across the Globe
Mobile app developers benefit from the faster speeds of 5G networking as it expands across the globe. However, the lower latency of this network technology remains arguably its biggest game-changer for apps.
Low latency improves the responsiveness of smartphone and tablet applications. Expect it to especially make a massive difference in mobile gaming and metaverse apps. IoT and home automation also benefit from this advancement.
IoT Apps Also Growing in Popularity
Speaking of the IoT, the market for IoT apps is expected to double to $566 billion by 2027. The 5G networking expansion mentioned earlier combines with increased use of the Industrial IoT and smart homes to drive this growth.
Smart cars and self-driving vehicles also benefit from lower latencies, enabling highly interactive embedded mobile apps and other related functionality. Pay close attention to this mobile niche for intriguing opportunities for digital ventures.
VR and AR Technology Continues to Influence Mobile App Development
We already mentioned the metaverse in passing when talking about technologies benefiting from 5G networking’s improved bandwidth and latency. Virtual and augmented reality apps also become more immersive and responsive using these modern wireless networks.
Needless to say, VR and AR both enhance the user experience in gaming, retail, and eCommerce apps.
Developers need to explore Google’s ARCore and Apple’s ARKit to add this functionality to their mobile app projects. Notably, Statista forecasts the market for VR/AR tech to grow to $252 billion by 2028. This reveals a massive increase from the $28 billion valuation last year. In short, massive opportunities abound for compelling VR/AR-enabled mobile apps.
If your company has a great idea for an immersive way to use the latest trends in mobile apps, but lacks the technical know-how to make it reality, connect with the team at NineTwoThree. We boast significant experience bringing successful various mobile apps to the market; making us the perfect partner for your next project.
Connect with the leading mobile app development agency in Boston and see how we can help bring your venture to life profitably.
