How does your business make money, and who is it selling to? We’ll breakdown your revenue levers with you and make sure you understand the pros and cons of every single one. We will also interview your current customers to better understand your offering so we can find ways of adding more to your bottom line as you grow. Our team will help you realize your ideal customer profile and specific messaging each one needs to convert on your digital properties.
Once we understand your revenue levers and ideal customer profiles, we will build you a go-to-market strategy for each ideal customer who you may engage with. We will look at the competitive landscape across search, social, events, and advertising in order to create a comprehensive plan that will find your best performing marketing channels.
The NineTwoThree team will launch customer acquisition campaigns and optimize them until they convert. We will track impressions, clicks, and conversions across campaigns and find ways of creating high-volume, low-cost campaigns across Meta, TikTok, Google, LinkedIn, and other ad platforms. Based on our findings we will create content that speaks to prospects across every part of the customer journey.
Based on the performance of your campaigns, we will update your messaging across all touch points , including your website, email, ad, social media, and content campaigns. We will A/B test all campaigns to find winning messaging and create content and personalization campaigns that will increase conversion on your website.
We started working with a FinTech company that was looking to position itself in the marketplace. By understanding its audience and market, we were able to create converting content that increased conversion by 1,500%.
We worked with a cloud company that was launching a freemium app to help sales close deals faster. We tracked high-value events in their free trial experience and created automations that alerted the sales rep of a “hot lead” when a prospect started taking action.
When a jewelry store approached us that they didn’t know how to grow and were losing customers, we were able help them focus their Shopify store to promote 10 products instead of 300, and created strict guidelines for launching new products. With better messaging and more urgency for new drops, the store was able to grow with less work.